ADCE
Identity redesign of the Art Directors Club of Europe.
Our solution was to first create bold identifier that would become a recognizable symbol for all the events,
better resembling something of statu and weight and would act as a graphic that could grow and be used as device
to explore themes in the future. The identifier would then be paired with a smarter grid and bolder typographic
approach.
Our solution was to first create bold identifier that would become a recognizable symbol for all the events,
better resembling something of statu and weight and would act as a graphic that could grow and be used as device
to explore themes in the future. The identifier would then be paired with a smarter grid and bolder typographic
approach.
![](https://freight.cargo.site/t/original/i/054208be22461b1a1e7886efbdb1280057b11f2c1aa79bc0b1c6b2af7061f57e/ADCE_9.png)
![](https://freight.cargo.site/t/original/i/13e0c501489b69b65a365df119bafb719d2ad20ca881abee15c245c96d775d0a/ADCE_1.png)
![](https://freight.cargo.site/t/original/i/9b6f6ca826de74d2ee5d230797f0b8cf5623d759984412fae41f9212d6930751/ADCE_8.png)
![](https://freight.cargo.site/t/original/i/23375ce1e51307ab72e337bddf6a67938a5c2e7b1f8bbe592d7aeea09117b93b/ADCE_11.png)
![](https://freight.cargo.site/t/original/i/aa138730117c32182c0518d4dd7734b0f07fc871d8fec0b2ff9c1a943a930b84/ADCE_3.png)
![](https://freight.cargo.site/t/original/i/0c907cf4659097efb0aaef366dd312781afd57758315dba098cfa5f395235847/ADCE_5.png)